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“easyInternetcafé has always been a company that thrives on innovation and finding a better ways to do business” Duncan Gray – IT Director, easyInternetcafé. “Our ability to deliver value for money and first class customer service is mission critical to easyInternetcafé. The assessment process was rigorous as any potential ISP had to support this objective and meet our requirements for scalability, UK wide coverage and technical needs for low contention & high upstream bandwidth”. Over a period of two months the easyinternet IT team assessed over 200 national and international ISPs, after which Moving-edge was selected. “Moving-edge was selected as an ISP we wanted to work with because they listened. They developed a product that met our technical needs and business objectives of value for money, reliability, scalability and most of all they offered and continue to offer first class customer support”.

Whilst SDSL would have met some of easyInternetcafé’s technical needs for upstream bandwidth, reliability and low contention, the 3.5km reach from an enabled exchange, cost, lead times and limited coverage meant that this solution was not going to provide them with the complete service they required for a UK wide roll out.

Moving-edge’s ADSL solution is part of a portfolio of unique products that offer market-leading levels of reliability, scalability and support. The low contention, high upstream bandwidth ADSL service was created specifically for easyInternetcafé and has since become the only national ADSL service delivering up to 512kbps upstream and 1Mbps, 2Mbps or even 4Mbps downstream. “Outsourcing the design of this product to Moving-edge has allowed easyInternetcafé to focus on their core objective of delivering the world’s largest and lowest cost internet café chain” said Alex Studd, Managing Director, Moving-edge. “Utilising our extensive experience and industry relationships we have been able to deliver a product that differentiated us from the other 199 ISP’s. More importantly, by choosing Moving-edge easyInternetcafé are meeting their technical and business growth objectives”.


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